The examination of public opinion is a mean of understanding and becoming aware of peoples’ ideas and opinions regarding the prevailing and future issues of society which is a necessity in planning. The evaluation of public opinion is an element of democratic societies that allows the policy makers and planners to design and plan in micro and macro levels with consideration of public opinions. What is considered in this research is the necessity of Culturalization of respecting public opinion and including them in evaluations and different research projects. In this research, the public opinion is examined with a cultural approach.

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Identity has different dimensions and the most important ones are the individual and the social. Analyzing these identities seems to be necessary in order to recognize the actual rights and to internalize the individual and social roles. The identification of the youth identity particularly among young women can be taken into consideration as an important issue in this regard. This process of identification shows some deviations about young Iranian girls and women. This has led into the adolescent girls and women to have distinct unrealistic pictures about themselves and social set up they live in. Therefore, today, they face many problems caused by their own identity. Lack of proper socially realistic education and trainings is the chief reason result in such a crisis. So, they have been deprived of the creativity and the constructiveness. The present study exploits the documentary studies to describe the identity of the adolescent Iranian girls and the factors avoid them reach the ideal Iranian-Islamic identity. Achieving the ideal identity is a tough task in the developing countries specifically because traditional and modern criteria often contradict with each other. As a matter of fact, it seems necessary to revise the perspectives on the role of the family, its Islamic viewpoints and the identity-based policies applied by the social policy makers to answer for these contradictions, as well as, culturalize the ideal identity among young girls

Background and Objective: Considering the important role of Freecycle website and Freecycling culture in reducing the amount of waste in collection and disposal sites through the flow of donating extra items from website users to others and thus reducing environmental damage., And on the other hand, the lack of this website and flow in Iran, the current research on the identification of factors influencing the culture of free cycling in Iran through social networks (considering the strong presence of these networks in the daily life of people in the society and their role in culture) creation of environmental protection) is concentrated and therefore it is of the type of applied research. Material and Methodology: The data collection in this research was done through in-depth interviews with experts in the field of media, cyberspace, virtual networks and also experts in the field of environmental protection in the country, and then the data were collected using the method Qualitative content analysis was analyzed through open, central and selective coding and finally a research model was presented. Findings: According to the main problem of the research, the categories related to the factors affecting the culture of free-cycling in Iran were extracted in the form of five main categories: prerequisites-tools-methods-effects-results. Discussion and Conclusion: Considering that the people of Iran have shown and proven their willingness to help their fellow citizens in various and sensitive situations (such as floods, earthquakes, etc. ) are willing to provide their additional items to different regions of the country and even abroad,Therefore, it seems that they welcome actions such as participating in free cycling and donating their second-hand and unusable items (but needed by others), especially when its effects are supposed to be on the health of people in the community and the environment. Their lives should return to themselves.

Objective: The purpose of this study was to present a model for analysis of Culturalization mechanism of fan behavior in Iran football stadiums.Methodology: The research method was descriptive-correlative, in terms of purpose, it was functional and in terms of the data collection method, it was a field. The statistical population of the present study was all employees of the department of culture and development of sports of the general directorate of sports and youth of the provinces of the country, as well as the chairman, vice chairman and secretary of the football association of the provinces of the country and finally the managers of the Islamic Republic of Iran football federation and the league organization (169 people). The research tool was a researcher-made questionnaire composed of 54 items that were evaluated in qualitative section by Delphi method for validity, content, and formality validation of the soccer sports experts (5 people) and sports management professors (5 people). By applying experts' opinion and by calculating the importance of each item in the questionnaire, and the reliability of the tool was obtained by Cronbach's alpha coefficient α = 0.88.Results: Regarding the dimensions and priority of the model structures, the results indicated that the priority of the structures included the systematic Culturalization, provision of facilities and services, the development of the stadium culture, the division of inter-organizational work, system monitoring and control, the behavior building of the sponsor, capacity building of the event culture, Inter-sectoral coordination, and cross-sectoral coordination and determine the role of stakeholders.Conclusion: By understanding of Culturalization mechanism of fan behavior we can received a new category based on previous studies, managers' experiences, and the perception of sports management experts. This model is appropriate framework for future studies in the field of culture development in the football stadiums, and can be the basis of action. Because comprehensive cognition based on identifying key factors and how they interact with each other and provides continuous evaluation capability, and it can take a comprehensive view for officials and planners.

The phenomenon of migration is one of the most complex demographic phenomena, and the process of adaptation of migrants to the destination is a much more complex phenomenon. Because living in a new human society, which is based on a set of specific value frameworks, specific expectations, requires a degree of adaptation. This adaptation takes place during Culturalization, that is, the changes that individuals make in response to their cultural environment in order to have the power to meet the challenges posed by the collision of two different cultures. chikago by Ala al-Asvani is the story of the emigration of a number of Egyptian intellectuals who immigrate to the United States to continue their education and have a better future. After entering the new community, these people adopt cultural strategies to be more compatible with the host country. this paper aims to address this strategy by relying on the theory of Bery culture to address these strategies from the personality of the novel and answer the questions that the characters of this novel are adapted to the new western culture and which is influenced by what cultural strategies proposed in john Bery theory. the results indicate that the process of culture is a complex and complex process and elements such as religious, ethnic, patriotic, and individual attitudes are involved. with different backgrounds and attitudes in this process, various strategies such as separation, similarity and integration are adopted to adapt to the new environment. It is to be noted that integration strategy is the best strategy for resolving cultural challenges because the expatriate needs to create a dual or compound identity to have beneficial interaction in the new environment, so as to preserve the culture of the host, can adapt to the values and cultural norms of the host community.

Given the widespread market and growing demand in the gaming industry in the country, there are great potential for investment and profitability in this sector against investors and owners of capital. The purpose of the present study was to determine the relationship between the marketing of computer games and the desire to purchase with the mediating role of cultural development. This is a correlation study and a questionnaire was used to collect data. Experts, academic professors and expert experts confirmed its content validity. The reliability of the instrument was calculated at an appropriate level by calculating the Cronbach's alpha. A sample of 400 citizens in Tehran's sixth district formed a sample of this study. Sampling method was available in this study. The findings of the study, after analyzing the path, showed that the marketing of computer games had an effect on culture as well as Culturalization, but marketing of computer games had no effect on the willingness to buy.

The title is extracted from a research which was conducted to study socio-cultural assimilation of Iranian migrants in the United States of America. The interested population was resident Iranian in the U.S. we tried to analyzing assimilation of this group of Iranian with the culture and social conditions of the natives. Our study was focused on the Iranians who moved to the U.S. before the Islamic Revolution. Data was gathered using documentary method.Requested statistical information was extracted and analyzed from valid sources and relevant websites of international migrations (Office of Immigration Statistics and U.S. Department of Homeland Security). The result showed that Iranian migrants without ignoring their own national and ethnic culture respect the new society’s norms and rules.

INTRODUCTION: Due to the vulnerability of the country to various disasters and events, the role of directing public opinion, and the attention of the general public and political elites to Islamic Republic of Iran Broadcasting (IRIB), the present study aimed to obtain and explain an executive model of IRIB news in crisis management and the way of citizens' exposure. METHODS: This study was conducted based on an applied research method in terms of objective, and it is qualitative research using an exploratory approach in terms of method. The statistical population consisted of experts, managers, and professors of media and crisis (Crescent Society and Crisis Management Organization). The data were collected using a semistructured in-depth interview technique, and a saturation was observed using a targeted sampling and after 25 interviews. In addition, the Strauss method in grounded theory was applied to analyze the data. Moreover, in the process of theory analysis, MAXQDA (version 2020) was applied, and a total of 120 concepts and 20 categories were identified. FINDINGS: Some categories, such as the unprofessional nature of media, unprofessional coverage of news, biased news organization, lack of media independence, public distrust, and tendency toward alternative media, are the requirements for explaining an executive model of news in crisis management, which are axially coded as causal conditions. In addition, appropriate news coverage, information, analytical programs, people's voice, crisis management principles and organization, education and informing, and Culturalization, were the seven main categories selected as the main strategies to develop the model. CONCLUSION: Some categories, such as the improvement of media performance, de-escalation instead of crisis-making, rumor prevention, obtainment of public trust, accountability of officials, organizing and mobilizing human forces, social cohesion, increasing resilience, as well as reconstruction and rehabilitation, are of the consequences of using appropriate strategies to explain IRIB news in crisis management.