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مرکز اطلاعات علمی SID1
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
Issue Info: 
  • Year: 

    2021
  • Volume: 

    19
  • Issue: 

    43
  • Start Page: 

    23
  • End Page: 

    36
Measures: 
  • Citations: 

    0
  • Views: 

    93
  • Downloads: 

    109
Abstract: 

The increase in standard coverage and standardization has been emphasized in the general policies of the resistance economy and other mother laws, it still seems that the role of the standard in increasing the gross national product in Iran's academic and executive environment is not well known and needs further consideration. The main purpose of this study is to scientifically explain the standard role of economic growth. The research method is qualitative content analysis, which is generally used by analyzing the concepts, terms and connections between these concepts in inferring and revealing patterns, not in observations and written documents. The special methodology of this research has taken it out of the ordinary state of research because in this research it has not directly collected data but has tried to collect and analyze the results of other valid researches, to comment. The main issue of the research should be addressed. After reviewing, it was found that in the countries studied, the number of standards has been able to affect the productivity of all factors of production (at least in comparison with it) and through this has led to an increase in GDP. Variables such as improving gradual innovation, increasing knowledge sharing, increasing information symmetry and improving the business environment, increasing the productivity of capital goods, creating a common language with global markets and strengthening exports are mediated in this direction.

Yearly Impact:  

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    19
  • Issue: 

    43
  • Start Page: 

    3
  • End Page: 

    22
Measures: 
  • Citations: 

    0
  • Views: 

    94
  • Downloads: 

    200
Abstract: 

The purpose of this study is to identify and classify the types and scenarios of corporate venturing based on qualitative analysis of research results in the field of partnership and collaboration of corporations with technological startups. The orientation of this applied-developmental research and strategy type is mixed of exploratory sequential design, in terms of nature and method exploratory and descriptive, which has been done in two stages. First, 352 articles were reviewed using the meta-syntheses method and after evaluation, 42 articles were approved. Then, using COREQ 32-item, finally 34 articles received the minimum required score to perform qualitative analysis of the content of the articles. By reviewing the articles, 89 interaction methods were extracted and after examining the content and classification based on the dimensions of corporate venturing, defining the mechanism and collaboration, finally 11 collaborative mechanisms were identified. in order to confirm and validate the research results, by referring to 15 experts and receiving their opinions in two stages of fuzzy Delphi, 11 mechanisms were finally approved. The results showed that methods such as corporate incubator, corporate accelerators, startup programs and corporate hackaton and spin-along in recent years have been remarkable as modern collaboration methods of corporate with startups.

Yearly Impact:  

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    19
  • Issue: 

    43
  • Start Page: 

    37
  • End Page: 

    48
Measures: 
  • Citations: 

    0
  • Views: 

    187
  • Downloads: 

    287
Abstract: 

The purpose of this research is to design a comprehensive model of sustainable human resource management system in order to develop the automotive industry. The present research is applied in terms of purpose, descriptive-survey in terms of inference method and qualitative and quantitative in terms of data nature. In order to achieve the objectives of the research using non-probable snowball sampling method (chain reference), the opinions of 15 experts in the field of human resources as well as senior development managers of Iran Khodro and Saipa companies were used. The present study was conducted in two stages, first with the data theory approach and with the help of NVivo Plus 2020 software, the code was identified and during open coding, 122 items were obtained as basic concepts from the text of the interviews in the form of 19 indicators and five dimensions. Causal conditions, contextual conditions, interventionist conditions, strategies and strategies, and outcomes and consequences were categorized. In order to validate the results of interviews and screen the indicators affecting sustainable human resource management in support of the development of the automotive industry, in addition to member control, a questionnaire and fuzzy Delphi method were used. The results of this part of the study showed that all 19 indicators were approved by research experts and their validity and reliability were also confirmed. Finally, a comprehensive model of sustainable human resource management system with an automotive industry development approach was designed in the form of a paradigm model.

Yearly Impact:  

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    19
  • Issue: 

    43
  • Start Page: 

    49
  • End Page: 

    58
Measures: 
  • Citations: 

    0
  • Views: 

    184
  • Downloads: 

    157
Abstract: 

Increasing orders and selling products are some of the most important key factors in designing the strategy of all industries. For improving this factor, researchers suggested too many ways; new product development is one of them. Any firm if succeed in designing and introducing a new product, they will have a greater share of the market, best examples of this new product and innovation firm are in IT market, all firm compete for innovation and develop their product. All around the world, some roles are in common, but some of them change according to the market, social, and politic environment. For a successful new product, designing any industrial should know the market environment of their goal society, the priority of their market, and choosing the best strategy according to their data analyzed. Methodology In this paper, firstly identifying key factors in successful NPD at Esfahan steel co, then asking from expertise by using questionnaires, analyzes data collected by TOPSIS methods and at least ranked the main parameter that identified affecting on successful NPD. Results shows that Esfahan steel co attention on two different factors is in center of focus; product differentiation and competitor orientation, but another factor that destroyed their efficiency on selling marketing is obeying government resolution; this behavior caused decreasing efficiency on selling market and losing market. If the government wants to be successful in developing their industries, they should let industries find their way and make a decision from their skills and experiences. Suggested For improving their selling share of the market, they focused on product differentiation. Limitation: In this study, access to the important data related to the new product of the company is so hard, because most of the research and development center of the company did not let us access to the data. Practical implications: Market strategy is one of the important key success in all firm, Esfahan Steel co should choose best market strategy for succeed in their industries, this study aim to the firm that choose better market strategy and improve current strategy. Originality / Value: according to results that show in this study, the literature of study confirmed but revealed the difference of the Iran steel market to another market.

Yearly Impact:  

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Issue Info: 
  • Year: 

    2021
  • Volume: 

    19
  • Issue: 

    43
  • Start Page: 

    59
  • End Page: 

    76
Measures: 
  • Citations: 

    0
  • Views: 

    101
  • Downloads: 

    170
Abstract: 

The purpose of this study is to investigate the impact of perceived value in using mobile applications technologies on improving brand equity in Refah Bank. This study is categorized as applied and descriptive. The statistical population was consisted of all customers of Alborz Refah Bank which is assumed unlimited. According to Krejcie-Morgan’ s sample size table, the sample size was calculated to be 385. Data collection was done by a researcher-made questionnaire. The content validity of questionnaire was confirmed using expert's opinion and its reliability was confirmed by Cronbach's alpha coefficient. Data analysis was performed using the structural equation modeling (SEM) in Amos software. Results of the study indicate that personal innovativeness, self-congruence, perceived risk and new service novelty have a significant impact on perceived value in Refah Bank. Also, perceived value with the mediating role of customer satisfaction and customer commitment has a positive and significant effect on brand equity. In addition, age moderates the impact of customer satisfaction and customer commitment on brand equity. According to the results, it is suggested that through promotional activities, the general attention of Refah Bank customers towards mobile application technologies be increased. In this regard, the benefits of new technologies of financial and specialized services should be emphasized more to make the superior position of the Refah bank financial services applications more tangible for the customers and the target community to perform beneficial interactions.

Yearly Impact:  

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Writer: 

MASOUDI EHSAN

Issue Info: 
  • Year: 

    2021
  • Volume: 

    19
  • Issue: 

    43
  • Start Page: 

    77
  • End Page: 

    92
Measures: 
  • Citations: 

    0
  • Views: 

    136
  • Downloads: 

    208
Abstract: 

TQM and organizational learning are considered as management practices that can enhance innovation organization. The aim of this study to investigate the mediating role of organizational learning in the relationship between total quality management and organizational innovation. This Practical research was done by using descriptive-correlation method. The statistical population of the study consisted managers of SMEs in Mobarakeh industrial town. The sampling method was simple random and 150 companies were determined to determine the sample size by Sample Power software. The validity of the questionnaires was confirmed using content validity and construct validity and their reliability was obtained by cronbach's alpha. The data was analyzed by structural equation modeling in SMART_PLS software. The research findings showed that TQM has significant effect on innovation and organizational learning. Also the effect of organizational learning on organizational innovation is meaningful and positive. In addition the findings showed that TQM has a significant effect on organizational innovation through organizational learning as a meditator variable. According to the results, TQM and organizational learning has a great influence to make and improve the organizational innovation in SMEs.

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مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID
مرکز اطلاعات علمی SID