مشخصات

عنوان:

بررسی موانع برون سپاری خدمات بیمه ای در سازمان بیمه سلامت ایران



گروه تخصصی:  علوم انسانی

سازمان مجری:  سازمان بیمه سلامت ایران (پایان نامه ها) 

گروه پژوهشی: 

پژوهشگران: 
معنوی محسن (پژوهشگر)
فرجو لیلا (استاد راهنما)
کسرایی احمدرضا (استاد مشاور)

تاریخ خاتمه:  تابستان 1394

کارفرما: سازمان بیمه سلامت ایران

خروجی طرح: 
نوع: پایان نامه

 
تلفن: 

نشانی سازمان مجری: 
 

چکیده:

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کلیدواژگان: موانع ساختاری، موانع رفتاری، موانع زمینه ای، برون سپاری، خدمات بیمه ای

 
 
Title:



Abstract:

In today's competitive world, different organizations retain one or two of their activities, for which they possess key functionality, in business world and through these activities, they create value for their customers beyond their competitors and perform the rest of their activities, for which they don't possess key functionality, through purchasing services and outsourcing them. In such a codified structure, a number of businesses, each of them recognized with their key functionality, are positioned in a win-win relationships beside one another, and eventually customers (and even all stakeholder groups), and in a network of activities and take advantage of the synergy this network creates in interaction with one another. In order to invest in outsourcing and identifying related factors with outsourcing, we should have enough knowledge about the factors effective on it.
The aim of the present study is to explore the barriers to outsourcing insurance services in Iran Health Insurance Organization and for this purpose, 70 employees of central headquarters division of Iran Health Insurance Organization in Tehran were selected by using census sampling method as research sample and responded to research questionnaire. Content validity of this questionnaire was confirmed by experts in this field and its reliability also was confirmed with the help of Cronbach's alpha test. In the end, data collected from research questionnaires were analyzed with the help of Structural Equation Modeling in LISREL 8.71 and results indicated that structural, behavioral and contextual barriers are effective (p<0.01) on outsourcing of insurance services in Iran Health Insurance Organization.



Keyword(s): Structural barriers, behavioral barriers, contextual barriers, outsourcing, insurance services