Paper Information

Journal:   BAGH-E NAZAR   JULY-AUGUST 2016 , Volume 13 , Number 39; Page(s) 43 To 50.
 
Paper: 

“URBAN ART” AS A LANDSCAPE PHENOMENON IN TODAY’S SOCIETY

 
 
Author(s):  ADELVAND PADIDEH, MOUSAVILAR ASHRAF SADAT, MANSOURI SEYED AMIR
 
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Abstract: 

Today in literature of “Urban Art” in our country, the definition of it, is either based on the mission of art work to improve the quality of urban landscape or on a variety of art works in the city; however the interesting point here is that the Urban Art is not clearly determined in the previous studies. How can it affect the quality of urban landscape? And whether all works of art in the city are caused such qualities?
With the distribution of artworks all over the cities and failure to reach their maximum determined targets, it seems that Urban Art has been backed away from its original essence and subdued by some styles attenuating its values as much as decorations and ornaments of city. Therefore, it has not only lost its meaningful presence in the city, but also [the present application of it] has led to some sort of confusion.
To achieve the desired goals, this paper suggests considering “urban art” as a landscape phenomenon, because it depends on two components, “citizen” (human) as the “target audience” that urban art works are created for him, and “social space” as an environment to form perceptions and social interactions, not just a simple context of the works. Finally it concludes, in modern times, the most appropriate platform for urban art is not every urban space and public space, but it is a social space establishing the social connections as the highest goal of civic life to be able to invite the target audiences to understand art works and achieve urban qualities in this calling.

 
Keyword(s): URBAN ART, LANDSCAPE PHENOMENON, CITIZENS, SOCIAL SPACE
 
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