Paper Information

Journal:   JOURNAL OF CULTURAL MANAGEMENT   SUMMER 2013 , Volume 7 , Number 20; Page(s) 85 To 101.
 
Paper:  A MODEL DESIGNED TO MEASURE CORPORATE SOCIAL RESPONSIBILITY IN THE ISLAMIC REPUBLIC OF IRAN BROADCASTING (IRIB)
 
Author(s):  ABOOTORABI ALI REZA, MOHAGHEGH NADER*
 
* SCIENCE AND RESEARCH BRANCH, ISLAMIC AZAD UNIVERSITY
 
Abstract: 

Introduction: The Purpose of these design Patterns to measure the Lave of social responsibility is in the Islamic Republic of Iran Broadcasting (IRIB).
Method: In terms of satisfaction research survey method was used. Index questionnaire in order to assess the research questions and research objectives were addressed. Population included administrators and faculty members of the national media and national experts in the field of social media are. Collected by two methods, descriptive and inferential statistical analysis of the questionnaires is to prove or reject the hypothesis.
Results: Islamic Republic of Iran Broadcasting, in the context of their routine work, the practice of social responsibility, but the action in your routine work does not fulfill its social responsibility, the rights of workers as a social responsibility index (not a required program and or professional) in the IRIB, compliance is not helping specialization in the community, currently as an indicator of social responsibility (not a required program or professional) in the IRIB, compliance is development of the economy as a social responsibility index (not a required program or professional) from IRIB, is promoted.
Conclusion: In the social sector, education as an important landmark in the discussion of social responsibility is concerned. Above Average Index, and significant differences with the other indices, it is found that these indexes, the first priority is to evaluate individuals. SD showed a more favorable position than other indicators of integration plans. So this index, the most important index of social responsibility in the social sphere is the IRIB.

 
Keyword(s): SOCIAL RESPONSIBILITY, ORGANIZATIONS, RADIO TV, AND MODEL EVALUATION
 
References: 
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