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Journal:   JOURNAL OF RADIO AND TELEVISION   winter 2019 , Volume 12 , Number 28 ; Page(s) 71 To 93.
 
Paper: 

The Application Of Layer Semiotics As A Text Analysis Approach In The "Psa" S Of Radio Health Channel

 
 
Author(s):  Jolani Tahere*, Pahlavannezhad Mohammad Reza, Khojasteh Hasan
 
* 
 
Abstract: 
Semiotics is one of the fields that its comprehension is very helpful in the process of producing new structures in the mass media programming; and Public Service Announcement (PSA) is no exception among them. According to farzan sojudi, the so called layer semiotics is the basis for these kinds of researches and here is taken in to account as a discourse analysis approach. The author examines the semiotics of factors and constructive elements of PSA in the radio channel of Health. A channel that in today’ s world appears to have a very important tips in health realm. To highlight the subject, the author has used the structure of layer semiotics, but with some detailed conversion in the content and order of layers according to her own radio productions in different formats such as PSA.
 
Keyword(s): Semiotics,Radio,PSA (Public Service Announcement)
 
 
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APA: Copy

jolani, t., & PAHLAVANNEZHAD, M., & KHOJASTEH, H. (2019). The Application of layer Semiotics as a Text Analysis Approach in The "PSA" s of Radio Health Channel. JOURNAL OF RADIO AND TELEVISION, 12(28 ), 71-93. https://www.sid.ir/en/journal/ViewPaper.aspx?id=656327



Vancouver: Copy

jolani tahere, PAHLAVANNEZHAD MOHAMMAD REZA, KHOJASTEH HASAN. The Application of layer Semiotics as a Text Analysis Approach in The "PSA" s of Radio Health Channel. JOURNAL OF RADIO AND TELEVISION. 2019 [cited 2022May19];12(28 ):71-93. Available from: https://www.sid.ir/en/journal/ViewPaper.aspx?id=656327



IEEE: Copy

jolani, t., PAHLAVANNEZHAD, M., KHOJASTEH, H., 2019. The Application of layer Semiotics as a Text Analysis Approach in The "PSA" s of Radio Health Channel. JOURNAL OF RADIO AND TELEVISION, [online] 12(28 ), pp.71-93. Available: https://www.sid.ir/en/journal/ViewPaper.aspx?id=656327.



 
 
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